You may have heard the phrase, “Proper Planning Prevents Poor Performance” and of course this applies to many situations, none more so than preparing and delivering a presentation. The more you plan and prepare the structure and content of your presentations, the more successful you will be in achieving the outcome you were looking for.
No presentation will achieve its desired level of success unless we can get our audience to:
- HEAR what we have to say (or what we have to show them)
- UNDERSTAND what we mean and the relevance to them
- ACCEPT what they have heard and know why it is important
- TAKE ACTION, if appropriate, in line with the initial aims and objectives of the presentation.
If we want to make our presentation last in the minds of our audience, it is worth bearing in mind that, on average, people will forget:
So, anything we can do to make our presentations more memorable and our communication more effective will be worth the investment of our time in planning, preparation and delivery.
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